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Sentiment

The sentiment page analyzes your video comments and turns them into a picture of how your audience feels - about your content, and about the brands that run on it.

The sentiment page

  • Comments analyzed: how many comments Claritea has analyzed for sentiment across your videos
  • Positive to negative: the ratio of positive to negative comments
  • Episodes landing positive: how many episodes lean positive, among episodes with 30 or more analyzed comments
  • Episodes fans loved: episodes rated very positive by commenters

Two side-by-side breakdowns: Audience is your viewers’ overall opinion of your videos, and Sponsors is the opinion in comments that mention your sponsors. Each shows the positive, neutral, and negative split with the number of comments behind it.

The most-liked positive and critical comments across your videos and sponsors, each linked to the video it was left on. These are the reactions your audience most agreed with.

Your episodes ranked by net sentiment: the most loved videos on one side, the toughest crowds on the other. Only episodes with 30 or more analyzed comments are ranked, so a couple of stray comments cannot swing the result.

The brand your audience loves most and the one drawing the most friction, at a glance.

Every brand with analyzed comments, showing its positive, neutral, and negative split and how many videos the comments came from. Search for a brand, filter by sentiment, or change the sort. Brands with only a handful of comments show the raw counts instead of a rating, flagged as too few comments to rate.

On the Free plan you see a sample of viewer quotes per video rather than the full set - a banner on the page tells you when that is the case. The analysis itself still runs across your comments; the Pro plan includes the full set of quotes.